Social Walls for the public sector: information, dialogue, and trust

A Social Wall creates a central hub for transparent, accessible public communication. Across websites, digital displays, and public events, it drives participation, builds public trust, and brings government communication to life. By actively involving citizens, Social Walls enable a modern, engaging way to connect with the public. Contentfry’s Social Wall solutions combine this impact with the highest standards of data protection and security.
Social Walls for the public sector: information, dialogue, and trust
Public institutions that trust contentfry

The best Social Wall integrations for governments and public institutions

User Generated Content

Website Integration

With a Social Wall on your authority’s or institution’s website, content from your social media channels is automatically integrated and kept up to date — without additional maintenance effort. You can also feature profiles of public officials, local associations, or trusted partners. This ensures a current online presence and clearly communicates transparency, openness, and modern governance.
User Generated Content

Digital Signage

Integrate social media content on information screens in city halls, libraries, or other highly frequented public spaces. A Social Wall gives your updates maximum visibility — from event announcements and local news to important location-based information. Dynamic content ensures up-to-date communication and keeps citizens, visitors, and staff equally informed.
User Generated Content

Event Walls

Whether it’s a professional conference, town hall meeting, press conference, or open day, a Social Wall fosters interaction and connects participants both on site and online. It collects user-generated content in real time and increases your event’s visibility on social media. This makes events more engaging, memorable, and representative of your institution’s values.

Customer Success Stories

How public sector organizations create impact with contentfry Social Walls
SBB AG uses Social Walls across websites and digital screens
SBB AG uses Social Walls across websites and digital screens

SBB AG uses Social Walls across websites and digital screens

SBB AG is the largest public transport company in Switzerland and one of the country’s largest employers. In continuous exchange with millions of passengers and the wider public, effective, up-to-date, and centrally manageable communication is essential. Across its numerous digital touchpoints, SBB relies on versatile, multilingual communication formats implemented in parallel by different teams. With contentfry, SBB uses Social Walls as a flexible integration across multiple websites and digital screens at several railway stations. Projects can be implemented easily across platforms, individually customized, and efficiently managed — even when operating a large number of Social Walls simultaneously.

Daniel Schwarz

Community Manager, SBB AG

We currently manage around 25 social walls on various websites and screens at several train stations. Each of these projects was effortlessly implemented with contentfry.
How Swiss Post Drives More Engagement with Social Walls
How Swiss Post Drives More Engagement with Social Walls

How Swiss Post Drives More Engagement with Social Walls

Swiss Post plays a key role in public services and in shaping everyday life in Switzerland, and is one of the country’s largest employers. Its strong public visibility makes effective internal and external communication essential – in all four national languages. As a large organisation with diverse business units and a wide range of use cases – from employer branding and internal communications to campaigns and sponsorships – Swiss Post places high demands on scalability, collaboration, multilingual content delivery, as well as data protection and governance. With contentfry, Swiss Post uses Social Walls across the entire organisation as a central content and engagement solution. Own editorial content and curated user-generated content are aggregated, moderated, and targeted to the right audiences – creating authentic formats that sustainably engage employees, customers, and other stakeholders.

Marijana Sladics

Digital Consultant, Swiss Post

Across various departments and disciplines within our organization, contentfry proves indispensable, spanning from internal communication to employer branding and UGC campaigns. Its intuitive interface facilitates seamless project management, even within large teams.

UGC and owned content: integrate social content from multiple sources

With contentfry, you can aggregate content from LinkedIn, Facebook, Instagram, RSS feeds, and more, and display it centrally on your website or on digital information screens. Flexibly define which sources to include — individual profiles, hashtags, or entire channels — or combine content from multiple platforms into a single, clear feed. This creates a central hub for relevant content from diverse sources.

Instagram

Hashtag, Profile Tag, Stories, Owned Profile, Public Profile, Creator Connection

TikTok

Owned Profile, Creator Connection

Facebook

Owned Page, Public Page, Page Tag

LinkedIn

Page, Subpage, Collaborator Connection

X

Profile, Hashtag (Token required)

Mastodon

Hashtags, Profile, Server

YouTube

Cannel, Playlist

Pinterest

User, Boards

Tumblr

Keywords, User

RSS

RSS Feeds

Flickr

Tag, User

Native Posts

Direct upload for text, image, video, and social embeds

QR Code Direct Uploader

Upload to the Social Wall via QR code for text, image, and video

The benefits of Social Walls

for government and public institutions

Greater transparency through visible communication

A Social Wall makes official information, projects, and initiatives clearly visible in one place. Content from multiple channels is presented in a structured and understandable way, increasing transparency and strengthening public trust.

Stronger citizen participation

The visibility of shareable social media content encourages public involvement. Citizens feel heard and included when their voices are acknowledged, fostering dialogue, engagement, and democratic participation.

Building trust in public institutions

Open and continuous communication creates proximity. A Social Wall shows what an institution does, what it stands for, and how decisions are communicated — helping to build long-term trust.

A central information hub across departments

Social Walls consolidate content from different departments and channels into one clear overview. This breaks down internal silos and simplifies external communication.

Interactive communication at events

At town hall meetings, open days, or professional events, Social Walls encourage exchange. Posts, feedback, and polls make events more interactive and dialogue-driven.

A modern, up-to-date public image

Integrating social content demonstrates digital competence and openness. Institutions present themselves as accessible, citizen-focused, and forward-thinking — key qualities of modern public administration.

Efficient reuse of existing content

Social media posts are automatically reused across channels without additional editorial effort. This keeps communication current while conserving internal resources.

Data protection–compliant and fully controlled

contentfry’s Social Wall solutions meet high standards for data protection and security. Content remains moderated and controllable, ensuring transparency, compliance, and trust go hand in hand.

The 10 best contentfry features for government and public institutions

Automated Content Aggregation

Direct Posts with QR Code

Moderation

Reactions

30+ Design Templates

Social Walls in Multiple Languages

Web, Screen and Email Integration

Mobile Optimized

GDPR Features

Team Management with Roles und Rights

Video poster
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